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GM Working To Force Drivers To Buckle Up

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June 13, 2014


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GM Working To Force Drivers To Buckle Up

GM Working To Force Drivers To Buckle Up

We all know that seatbelts work. They’re mandatory in most areas of North America, but still, some drivers and passengers resist. According to the National Highway Transportation Safety Administration (NHTSA), at least 3,000 lives would have been saved in the U.S. during 2012 if only those people had been wearing their seatbelts.

GM is working on technology that will force front seat vehicle occupants to buckle up. With the system, the vehicle would be unable to shift out of “park” until all front seat occupants fasten their seatbelt. Called the Belt Assurance System, it will be integrated into GM vehicles beginning late this year.

In the meantime, GM participated in supporting the NHTSA’s “Click It or Ticket” campaign that runs every year from mid-May until June 1. Vehicles equipped with OnStar will hear a reminder during this period, to stay bucked up every time they use OnStar for non-emergency situations.

“Customer safety is on the forefront of everything we do,” said Jeff Boyer, GM’s vice president of global auto safety. “It is essential for the safety of our customers and all drivers’ safety to develop the habit of buckling up each and every time they get into their vehicles.”

The NHTSA is especially sensitive to unnecessary deaths caused by vehicle occupants not wearing their seatbelts. Fatalities of unbuckled vehicle occupants actually rose in 2012 for the first time in five years. Only 87 percent of vehicle occupants wear their seatbelts, a number that must rise. Their numbers show that over 60 percent of vehicle occupants who were killed at night, were not wearing their seatbelt. Police are cracking down harder too.

Surely the numbers speak loud enough to get people buckling up. If they’re driving a GM, they may have no alternative!

By Linda

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